Before the transition, the Tour held a group of events known as the PGA Tour Fall Series, which provided a final opportunity for golfers to make the top 125 in season earnings and thereby retain their Tour cards. With the change to an October-to-September season, several of the former Fall Series events will now open the season. The Tour also sanctions two events in Asia during that part of the year:
Joseph Dey, the recently retired USGA executive director, was selected by the board as the tour's first commissioner in January 1969 and agreed to a five-year contract.[22][23] He was succeeded by tour player Deane Beman in early 1974,[24] who served for twenty years. The name officially changed to the "PGA Tour" in 1975.[25] Beman was succeeded by commissioner Tim Finchem in June 1994. On January 1, 2017, Jay Monahan succeeded Finchem as commissioner.[26]
The PGA Tour is also covered extensively outside the United States. In the United Kingdom, Sky Sports was the main broadcaster of the tour for a number of years up to 2006. Setanta Sports won exclusive UK and Ireland rights for six years from 2007 for a reported cost of £103 million. The deal includes Champions Tour and the Nationwide Tour events, but like the U.S. television deals it does not include the major championships, and unlike the U.S. deal, it does not include the World Golf Championships. Setanta set up the Setanta Golf channel to present its coverage.[49] On June 23, 2009, Setanta's UK arm went into administration and ceased broadcasting. Eurosport picked up the television rights for the remainder of the 2009 season.[50] Sky Sports regained the TV rights with an eight-year deal from 2010 to 2017.[51] In South Korea, SBS, which has been the tour's exclusive TV broadcaster in that country since the mid-1990s, agreed in 2009 to extend its contract with the PGA Tour through 2019. As a part of that deal, it became sponsor of the season's opening tournament, a winners-only event that was renamed the SBS Championship effective in 2010.[52] In 2011 however, Korean automobile manufacturer Hyundai took over the title sponsorship, but SBS still remains a sponsor of the event.[53]
As announced in 2017, the US PGA Championship was moved from August to May, starting in 2019. The PGA of America cited the addition of golf to the Summer Olympics, as well as cooler weather enabling a wider array of options for host courses, as reasoning for the change. It was also believed that the PGA Tour wished to re-align its season so that its FedEx Cup Playoffs would not have to compete with the start of the NFL season in early September, since both United States broadcast partners (CBS and NBC) are NFL broadcast partners.
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Date changes: The Houston Open was moved back six months, from April to October. The Greenbrier Classic was moved back two months, from July to September. Due to the scheduling changes, neither tournament had been on the 2018–19 schedule. The 3M Open moved back three weeks, from early July to late July. The Sanderson Farms Championship moved up five weeks, from late October to mid September. The Shriners Hospitals for Children Open moved up four weeks, from early November to early October. The Rocket Mortgage Classic moved up four weeks, from late June to late May. And the tandem of the WGC-FedEx St. Jude Invitational and Barracuda Championship moved up three weeks, from late July to early July to accommodate the 2020 Summer Olympics.
The PGA Tour operates a streaming service known as PGA Tour Live, which carries early-round coverage of events preceding Golf Channel television coverage, including featured groups. The service is offered as a subscription basis, initially using BAMTech infrastructure, but moving to NBC Sports Gold in 2019 (adding featured holes coverage during Golf Channel's windows as well). Since 2017, following a pilot at the end of the 2016 season, portions of the PGA Tour Live coverage are also carried for free via the PGA Tour's Twitter account.[45][46]
The PGA Tour's broadcast television rights are held by CBS Sports and NBC Sports, under contracts most recently renewed in 2011 to last through 2021. While it considered invoking an option to opt out of its broadcast television contracts in 2017, the PGA Tour ultimately decided against doing so. Golf Channel (which, since the acquisition of NBC Universal by Golf Channel owner Comcast, is a division of NBC Sports) has served as the pay television rightsholder of the PGA Tour since 2007, and its current contract will also expire in 2021. Under the contracts, CBS broadcasts weekend coverage for an average of 20 events per-season, and NBC broadcasts weekend coverage for an average of 10 events per-season. Golf Channel broadcasts early-round and weekend morning coverage of all events, as well as weekend coverage of events not broadcast on terrestrial television, and primetime encores of all events.[40][41][42] Tournaments typically featured in NBC's package include marquee events such as The Players Championship, the final three tournaments of the FedEx Cup Playoffs, and the biennial Presidents Cup event. The 2011 contract granted more extensive digital rights, as well as the ability for NBC to broadcast supplemental coverage of events on Golf Channel during its broadcast windows.[43] On December 16, 2019, it was reported that the PGA Tour had reached an agreement in principle to renew its existing contracts with CBS and NBC through 2030, maintaining the existing broadcast arrangements, but with coverage of the final three playoff tournaments alternating annually between CBS and NBC (rather than having them exclusive to NBC).[44]
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Most members of the tour play between 20 and 30 tournaments in the season. The geography of the tour is determined by the weather. It starts in Hawaii in January and spends most of its first two months in California and Arizona during what is known as the "West Coast Swing" and then moves to the American Southeast for the "Southern Swing." Each swing culminates in a significant tour event. In April, tour events begin to drift north. The summer months are spent mainly in the Northeast and the Midwest, and in the fall (autumn) the tour heads south again.[citation needed]
The WGC-HSBC Champions, traditionally held the week after the Malaysia tournament. Despite its elevation to World Golf Championships status in 2009, it initially was not an official-money event.[61] Starting in 2010, if the event was won by a PGA Tour member, it counted as an official win and carried the three-year exemption of the other WGCs.[62] Starting in 2013, the HSBC Champions became an official money event, and wins are official for Tour and non-Tour members alike.[citation needed]
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