The PGA Tour places a strong emphasis on charity fundraising, usually on behalf of local charities in cities where events are staged. With the exception of a few older events, PGA Tour rules require all Tour events to be non-profit; the Tour itself is also a non-profit company. In 2005, it started a campaign to push its all-time fundraising tally past one billion dollars ("Drive to a Billion"), and it reached that mark one week before the end of the season. However, monies raised for charities derive from the tournaments' positive revenues (if any), and not any actual monetary donation from the PGA Tour, whose purse monies and expenses are guaranteed. The number of charities which receive benefits from PGA Tour, PGA Tour Champions and Korn Ferry Tour events is estimated at over 2,000. In 2009, the total raised for charity was some $108 million. The organization announced to have generated $180 million for charities in 2017 through the tournaments of its six tours.
The WGC-HSBC Champions, traditionally held the week after the Malaysia tournament. Despite its elevation to World Golf Championships status in 2009, it initially was not an official-money event. Starting in 2010, if the event was won by a PGA Tour member, it counted as an official win and carried the three-year exemption of the other WGCs. Starting in 2013, the HSBC Champions became an official money event, and wins are official for Tour and non-Tour members alike.
Joseph Dey, the recently retired USGA executive director, was selected by the board as the tour's first commissioner in January 1969 and agreed to a five-year contract. He was succeeded by tour player Deane Beman in early 1974, who served for twenty years. The name officially changed to the "PGA Tour" in 1975. Beman was succeeded by commissioner Tim Finchem in June 1994. On January 1, 2017, Jay Monahan succeeded Finchem as commissioner.
The PGA Tour operates a streaming service known as PGA Tour Live, which carries early-round coverage of events preceding Golf Channel television coverage, including featured groups. The service is offered as a subscription basis, initially using BAMTech infrastructure, but moving to NBC Sports Gold in 2019 (adding featured holes coverage during Golf Channel's windows as well). Since 2017, following a pilot at the end of the 2016 season, portions of the PGA Tour Live coverage are also carried for free via the PGA Tour's Twitter account.
The tour began 91 years ago in 1929 and at various times the tournament players had attempted to operate independently from the club professionals. With an increase of revenue in the late 1960s due to expanded television coverage, a dispute arose between the touring professionals and the PGA of America on how to distribute the windfall. The tour players wanted larger purses, where the PGA desired the money to go to the general fund to help grow the game at the local level. Following the final major in July 1968 at the PGA Championship, several leading tour pros voiced their dissatisfaction with the venue and the abundance of club pros in the field. The increased friction resulted in a new entity in August, what would eventually become the PGA Tour. Tournament players formed their own organization, American Professional Golfers, Inc. (APG), independent of the PGA of America. Its headquarters were in New York City.